EverstoneBTC

Funeral Director Guide

How to offer permanent digital memorials — and walk families through it in under 5 minutes.

Overview

When a family chooses an EverstoneBTC memorial, you help them start the process and hand them everything they need to preserve it forever. This guide covers:

  • How to introduce it to families
  • What happens technically (the 30-second version)
  • The handoff checklist — what to give every family
  • How to answer the hard questions

Introducing It to Families

The pitch is one sentence:

"For a one-time fee, we can create a digital memorial that's permanently anchored to the Bitcoin network — it won't disappear, it doesn't require a subscription, and you'll have an offline copy you can keep forever."

Don't lead with "Bitcoin" — lead with permanence. Bitcoin is the how. Permanence is the why. Families don't need to understand the technology to make the decision.

If they ask about Bitcoin:

"Bitcoin is a public network that's been running since 2009 — over sixteen years without interruption. We use it as a permanent record, the same way you'd notarize an important document. Families never need to buy Bitcoin or interact with it in any way. You just pay with a card."

What Actually Happens (30-Second Version for Staff)

  1. Family fills out the memorial form at everstonebtc.com/create
  2. They upload photos, write the biography, add tributes
  3. They pay (one-time, starting at $79)
  4. EverstoneBTC generates a unique fingerprint of the memorial and records it on the Bitcoin blockchain
  5. Family receives a confirmation email with a Transaction ID (TXID) — their permanent proof
  6. Family downloads the offline viewer — a single file with the complete memorial
  7. That's it. The proof exists forever on Bitcoin. The offline file works forever on any computer.

The Handoff Checklist

When a family completes an EverstoneBTC memorial, make sure they leave with all of this. Print this checklist and go through it with them.

□ 1. Transaction ID (TXID) written down

The TXID is their permanent proof. It's in the confirmation email and on the memorial page.

  • Ask them to write it on the Quick Reference Card (see below) or note it in their phone
  • Stress: this is like a deed or certificate number — keep it with important documents
  • Verify it works: show them mempool.space, paste the TXID, point out the OP_RETURN entry

□ 2. Offline viewer downloaded

The single most important file. Contains the entire memorial. Works forever offline.

  • Help them download it from the memorial page
  • If they have a thumb drive with them: copy it right there in your office
  • If not: make sure they know to download and copy it before they forget

□ 3. At least two backup copies made

Emphasize: one copy is not a backup.

Recommended: USB thumb drive + email to themselves. Ideal: also give a copy to the estate executor.

"We recommend treating this like an important document. One copy at home, one with whoever handles the estate, maybe one with a trusted family member. It's one file — takes 30 seconds to copy."

□ 4. Memorial URL saved

The public URL for sharing (obituaries, social media, memorial service programs). Should be in their confirmation email.

□ 5. QR code printed and placed (Memorial and Legacy tiers only)

If the family ordered a Memorial ($149) or Legacy ($299) package, they received a QR code for the grave marker.

  • Recommend placing it on the headstone or a memorial marker
  • The QR code links permanently to the memorial
  • Include the TXID on a small card affixed near the QR code — belt-and-suspenders approach

□ 6. Family guide given

Hand them the EverstoneBTC Family User Guide (print or send the PDF). It covers everything above in plain language they can reference later.

Quick Reference Card (Print and Give to Every Family)

Print this card and fill it in with the family before they leave.

┌─────────────────────────────────────────────────────────┐ │              EVERSTONEBTC MEMORIAL RECORD                │ │                                                         │ │ Loved one's name: _________________________________     │ │                                                         │ │ Memorial URL:                                           │ │ everstonebtc.com/view/ ___________________________     │ │                                                         │ │ Bitcoin Transaction ID (TXID):                          │ │ ___________________________________________________     │ │                                                         │ │ To verify: go to mempool.space, paste the TXID above   │ │                                                         │ │ Offline viewer location:                                │ │ □ USB drive (label: ___________________________)        │ │ □ Email archive                                         │ │ □ Cloud storage (_____________________________)         │ │ □ With attorney/executor                                │ │                                                         │ │ Questions: [email protected]                       │ │ Partner support: [email protected]              │ └─────────────────────────────────────────────────────────┘

Pricing Reference

PackagePriceWhat's included
Tribute$79Permanent memorial, Bitcoin anchoring, offline viewer
Memorial$149Above + QR codes for grave markers, expanded tribute page
Legacy$299Above + full life story preservation, premium layout

All prices are one-time fees. No subscriptions. No renewals.

Your wholesale pricing and margin information is in your partner agreement. Contact [email protected] with questions.

Common Questions and How to Answer Them

"What if your company closes?"

"The Bitcoin record is public and permanent — it exists on thousands of computers around the world and can be looked up by anyone, forever. The offline viewer is a file the family keeps themselves. Neither of those things depends on EverstoneBTC existing. We actually designed the whole system to survive our own absence."

"What is Bitcoin? Isn't that risky?"

"Bitcoin the investment is volatile — but that's not what we use. We use the Bitcoin network, which is public infrastructure that's been running since 2009 without any downtime. Think of it like using the post office to certify a document. You don't need to own stamps to benefit from the postal system."

"Is this secure? Who can see it?"

"The memorial itself is only visible to people you share the link with. What goes on Bitcoin is just a mathematical fingerprint — it proves the memorial exists and hasn't been altered, but it reveals nothing about the memorial's contents to anyone who sees it."

"What if we lose the link?"

"The Transaction ID lets anyone find the proof forever. As long as someone has the TXID, the record exists. That's why we recommend keeping it with important documents — same category as insurance policies and the will."

"What's the difference between this and Facebook or a free website?"

"Free platforms close, get sold, or change their policies. This is a one-time payment for a permanent record on infrastructure no single company controls. There's also no algorithm deciding when to show the memorial or when to take it down."

Getting Families Started

Direct families to: everstonebtc.com/create

Or, if you're managing the process on their behalf, you can start the memorial form together at your office.

For wholesale accounts and referral arrangements: [email protected]

Materials Available

  • Family User Guide (printable PDF) — available at everstonebtc.com/resources
  • Quick Reference Cards (bulk order) — contact [email protected]
  • QR code placement guide (Memorial/Legacy tiers)
  • Desk card for arrangement office: "Ask about permanent digital memorials"

*Note: resources page and bulk card ordering not yet built — add to roadmap.*

Partner Support

For questions, billing, or partnership inquiries:

[email protected]

For technical issues:

[email protected]

Ready to Partner?

Join our network of funeral homes offering permanent memorials.

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